ISP's should not be allowed to gather and disseminate, sell or in any way profit from what is, in essence, private data. We don't allow the post office to open and read/copy/disseminate the content of our mail nor do we allow telephone/cellular providers to listen in on our private conversations for their pleasure or profit. ISP's are no different! This is not Russia (yet)!! “Senate Republicans just made it easier for Americans’ sensitive information about their health, finances and families to be used, shared and sold to the highest bidder without their permission,” said Senator Edward J. Markey, Democrat of Massachusetts.