This is insane!!! I wouldn't ever expect a private baker to be forced to put any sign in his window! He was willing to make the cake! Just didn't want to write a message nor put a cake topper with two men on it. That is so ridiculously reasonable. These men are spiteful jerk for putting him through this. It's an assault on freedom of association. The first amendment matters in this! No one has a right to a private businesses services. That's why it's private.